2023 Toyota Prius Prime
2023 Toyota Prius Prime in Oshkosh, WI
MSRP
$32,350
0 Vehicles Available
Take charge of what’s possible.
With Prius Prime’s plug-in capability, you’ll find yourself going farther than you thought possible.
Technology
Advanced intelligence in every drive.
From helping you get into that perfect parking spot with Advanced Park,1 to getting you through stop-and-go traffic with Traffic Jam Assist, 2 Prius Prime is filled with smart technology to make everyday driving easier. Traffic Jam Assist requires an active Drive Connect trial 3 or subscription.
From helping you get into that perfect parking spot with Advanced Park,1 to getting you through stop-and-go traffic with Traffic Jam Assist, 2 Prius Prime is filled with smart technology to make everyday driving easier. Traffic Jam Assist requires an active Drive Connect trial 3 or subscription.
Performance
Optimized for performance.
Prius Prime's intelligent combination of its gas and electric motors is ready to deliver the thrill of 220 hp for every drive. You can also enjoy a manufacturer-estimated all-electric driving range of up to 44 miles4 to help bring efficiency to your commutes.
Prius Prime's intelligent combination of its gas and electric motors is ready to deliver the thrill of 220 hp for every drive. You can also enjoy a manufacturer-estimated all-electric driving range of up to 44 miles4 to help bring efficiency to your commutes.
Design
Design with purpose.
With an all-new design, Prius Prime is ready to take on tomorrow. Its sleek silhouette and lower center of gravity are defined by smooth curves and sharp details. Available, unique 19-in. alloy wheels complete a look that proves you don’t have to sacrifice style for efficiency.
With an all-new design, Prius Prime is ready to take on tomorrow. Its sleek silhouette and lower center of gravity are defined by smooth curves and sharp details. Available, unique 19-in. alloy wheels complete a look that proves you don’t have to sacrifice style for efficiency.
*Pricing includes incentives for which everyone qualifies. Guests may also qualify for additional, conditional incentives not included in the displayed price. Therefore, upfront price could be less than advertised price. While every reasonable effort is made to ensure the accuracy of this information, we are not responsible for any errors or omissions contained on websites. Please verify any information in question with Bergstrom Automotive. Prices do not include tax, title, registration, service fees or any emissions testing fees. $399 documentation fee not included in price. All prices, specifications and availability subject to change without notice.MPG estimates on this website are EPA estimates; your actual mileage may vary. For used vehicles, MPG estimates are EPA estimates for the vehicle when it was new. The EPA periodically modifies its MPG calculation methodology; all MPG estimates are based on the methodology in effect when the vehicles were new (please see the Fuel Economy portion of the EPA's website for details, including a MPG recalculation tool). Total Suggested Retail Price may not represent actual sales price.
All pricing and vehicle details are believed to be accurate, and while every effort has been made to ensure correctness, we do not warrant or guarantee such accuracy. Price does not include applicable tax, title, license and service fees ($399). Our Upfront Price includes dealer discount and qualified Manufacturer incentives which everyone qualifies
*Any MPG listed is based on model year EPA mileage ratings. Use for comparison purposes only. Your actual mileage will vary, depending on how you drive and maintain your vehicle, driving conditions, battery pack age/condition (hybrid only) and other factors.
More Info
Disclaimers
1 Do not overly rely on Advanced Park and use only in accordance with applicable laws. Remain attentive to surroundings. Before operating, review Owner’s Manual for instructions and limitations.
2 Traffic Jam Assist is not an automated driving system, requires driver supervision at all times, and is designed to function on controlled access freeways at speeds of 25 mph or less. Use this system in accordance with applicable laws. Before operating, refer to Owner’s Manual for instructions and limitations.
3 Drive Connect availability and accuracy depend on certain factors outside of Toyota's control in order to operate, including 4G network availability, a cellular connection and GPS signal. Without any one or more of these things, operability may be limited or precluded. Services subject to change at any time without notice. Requires app download/registration and subscription after trial (if applicable). Terms of Use apply. Data charges may apply. See Owner’s Manual and https://www.toyota.com/connected-services/
for limitations. To learn about Toyota's Connected Services data collection, use, sharing and retention practices, visit https://www.toyota.com/support/privacy-notice/.
Trial period begins on original purchase or lease date of new vehicle. Paid subscription required after trial (if applicable). Terms of Use apply.
4 Projected EPA-estimated 44-mile all-electric driving range when fully charged for 2023 Prius Prime SE, projected EPA-estimated 39-mile all-electric driving range when fully charged for 2023 Prius Prime XSE and XSE Premium as determined by manufacturer. EPA estimates not available at time of posting. Use for comparison purposes only. Your mileage will vary for many reasons, including your vehicle’s condition and how/where you drive. See www.fueleconomy.gov.