2023 Toyota RAV4 Prime
2023 Toyota RAV4 Prime in Oshkosh, WI
MSRP
$43,090
Power up your drive.
Performance
RAV4 Prime is our most powerful RAV4 yet, with an impressive 302 combined net horsepower. Its 5.7-second 0-60 time1 means that this SUV is quick, too. The advanced plug-in hybrid powertrain provides the response you crave, giving you the power you want, when you want it. The standard All-Wheel Drive (AWD) system is able to accurately shift power across all four drive wheels, helping RAV4 Prime sustain optimal traction and breathtaking performance in inclement weather conditions.
Technology
Less waiting, more fun. When paired with a Level 2 charger (240V), RAV4 Prime’s standard 6.6kW onboard charger allows the battery to charge up in as little as 2.5 hours—giving you more time to hit the road and explore.
Interior
RAV4 Prime’s available steering wheel-mounted paddle shifters put its power directly in your hands, while available SofTex®-trimmed, 2 heated-and-ventilated front seats give you the support you need to take on all your adventures. And with RAV4 Prime’s available panoramic roof, you can soak up the atmosphere from every point of view.
Audio Multimedia
Designed to enhance every moment behind the wheel, RAV4 Prime’s available 10.5-in. Toyota Audio Multimedia touchscreen gives you access to the updated intuitive user interface, which heightens your interactions through sight, touch and voice recognition by letting you activate the system with a phrase like “Hey, Toyota.” 3
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*Pricing includes incentives for which everyone qualifies. Guests may also qualify for additional, conditional incentives not included in the displayed price. Therefore, upfront price could be less than advertised price. While every reasonable effort is made to ensure the accuracy of this information, we are not responsible for any errors or omissions contained on websites. Please verify any information in question with Bergstrom Automotive. Prices do not include tax, title, registration, service fees or any emissions testing fees. $399 documentation fee not included in price. All prices, specifications and availability subject to change without notice.MPG estimates on this website are EPA estimates; your actual mileage may vary. For used vehicles, MPG estimates are EPA estimates for the vehicle when it was new. The EPA periodically modifies its MPG calculation methodology; all MPG estimates are based on the methodology in effect when the vehicles were new (please see the Fuel Economy portion of the EPA's website for details, including a MPG recalculation tool). Manufacturer Suggested Retail Price may not represent actual sales price.
*Any MPG listed is based on model year EPA mileage ratings. Use for comparison purposes only. Your actual mileage will vary, depending on how you drive and maintain your vehicle, driving conditions, battery pack age/condition (hybrid only) and other factors.
More Info
Disclaimers
1 Performance figures are for comparison only and were obtained with prototype vehicles by professional drivers using special safety equipment and procedures. Do not attempt.
2 SofTex® is a registered trademark of Toyota Motor Sales, U.S.A., Inc.
3 Connected Services depend on factors outside Toyota's control, including an operative telematics device, a cellular connection, GPS signal and the availability of a compatible wireless network, without which system functionality and availability may be limited or precluded, including access to response center and emergency support. Service may vary by vehicle and region. Apps and services subject to change at any time without notice. Requires app download/registration and subscription after trial (if applicable). Terms of Use apply. Data usage and charges may apply. See usage precautions and service limitations in Owner’s Manual and https://www.toyota.com/connected-services/ for additional limitations and details. To learn about Toyota’s Connected Services data collection, use, sharing and retention practices, please visit https://www.toyota.com/privacyvts/. All trials begin on the original date of purchase or lease of a new vehicle, with the exception of Wi-Fi for which the trial begins at the time of activation. Paid subscription required after trial in order to continue accessing the respective services. Terms of Use apply.