2023 Toyota Prius
2023 Toyota Prius in Oshkosh, WI
MSRP
$27,450
MPG
57 City
56 Highway
The hybrid reborn.
Design
Smooth curves and sharp details highlight Prius’ modern appeal and do more than create an aerodynamic advantage—they leave you with a sleek silhouette that looks good from any angle. Prius’ captivating front-end design is defined by slim LED headlights, while the rear features a light bar between the taillights to finish off its clean look.
Performance
Fine-tune the way you drive your Prius with four driving modes. EV Mode1 lets you operate solely on battery power at low speeds for short distances and in limited circumstances, such as in a parking garage. Different conditions may prevent or limit usage. Power Mode provides sharper acceleration; ECO Mode helps maximize fuel efficiency; and Normal Mode blends fuel economy with performance.
Technology
Designed to assist you with parallel parking or backing into a parking space, available Advanced Park 2 is there for you with the touch of a button. This hands-free parking system uses cameras and sensors, along with steering control, and acceleration, braking and gear changes, to help you get into that perfect spot.
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*Pricing includes incentives for which everyone qualifies. Guests may also qualify for additional, conditional incentives not included in the displayed price. Therefore, upfront price could be less than advertised price. While every reasonable effort is made to ensure the accuracy of this information, we are not responsible for any errors or omissions contained on websites. Please verify any information in question with Bergstrom Automotive. Prices do not include tax, title, registration, service fees or any emissions testing fees. $399 documentation fee not included in price. All prices, specifications and availability subject to change without notice.MPG estimates on this website are EPA estimates; your actual mileage may vary. For used vehicles, MPG estimates are EPA estimates for the vehicle when it was new. The EPA periodically modifies its MPG calculation methodology; all MPG estimates are based on the methodology in effect when the vehicles were new (please see the Fuel Economy portion of the EPA's website for details, including a MPG recalculation tool). Manufacturer Suggested Retail Price may not represent actual sales price.
*Any MPG listed is based on model year EPA mileage ratings. Use for comparison purposes only. Your actual mileage will vary, depending on how you drive and maintain your vehicle, driving conditions, battery pack age/condition (hybrid only) and other factors.
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Disclaimers
*Projected EPA-estimated 57 city/56 hwy/57 combined mpg rating for 2023 Prius LE FWD, 53 city/54 hwy/54 combined mpg rating for 2023 Prius LE AWD, 52 city/52 hwy/52 combined mpg rating for 2023 Prius XLE and Limited FWD, and 49 city/50 hwy/49 combined mpg rating for 2023 Prius XLE and Limited AWD as determined by manufacturer. EPA estimates not available at time of publishing. Use for comparison purposes only. Your mileage will vary for many reasons, including your vehicle's condition and how/where you drive. See www.fueleconomy.gov.
1 EV Mode lets you operate solely on battery power at low speeds for short distances and in limited circumstances, such as in a parking garage. Different conditions may prevent or limit usage. See your Owner’s Manual for instructions and limitations.
2 Do not overly rely on Advanced Park and use only in accordance with applicable laws. Remain attentive to surroundings. Before operating, review Owner’s Manual for instructions and limitations.